Newsroom
		PRII Digest - 20 February 2008
		PRII Digest Public Relations Institute of Ireland                                                                  20 February 2008 If you have a news item or details of an event you'd like to include in the PRII Digest, please e-mail your contribution to info@prii.ie. Visit http://www.prii.ie/ or call (01) 661 8004 for more information on training workshops, or to register. ************************** In this issue *************************** Institute News Workshop: Advocacy techniques for the not-for-profit sector Workshop: Writing a winning proposal Workshop: Understanding and building brand impact Breakfast Briefing: The PRII welcomes Sir Hugh Orde Student corner: Last call for Moving into PR Are you a PR consultancy or a sole trader? Industry/PRCA News Mark Cahalane elected Chairman of the PRCA Eleanor Buckley joins the SFPA Slattery Communications appoints James Wynne as Director of Sport Former EU Commissioner joins Fleishman-Hillard's international advisory board New faces at Hill & Knowlton Lisa Dennehy appointed Account Executive at Upfront PR Bespoke Communications kick starts 2008 with new client wins NLA agrees to drop retrospective fees for PRII/PRCA members Inaugural PR Ball - a celebration of PR professionals and friends  Job Opportunities Public Relations and Marketing Officer, Ladies Gaelic Football Association Account Executive - Consumer, Wilson Hartnell Public Relations Senior Account Executive/Consultant, ReputationInc Clerical Officer - Communications and Screening Promotion, Grade IV, The National Cancer Screening Service (Ref CA/CO/Feb08) Events Director, PLATINUM ONE Account Manager and Account Executive, Life Communications Brand & PR Manager, Pigsback.com Communications Assistant, Bank of Ireland Fundraising & Events Manager, Fundraising Office, Temple Street Children's University Hospital Account Executive, Mary Murphy Associates UK & International News Whistleblowing website vows to defy gag Accounting for talent Institute News *** Four places left *** Tuesday 26 February Advocacy techniques for the not-for-profit sector This workshop aims to address the growing importance of advocacy by putting it into context and by demonstrating advocacy practices and techniques at their best. Issues examined include: First steps in putting together an advocacy campaign; What your campaign should look and sound like, at a minimum; pre-budget submissions; do's and don'ts of advocacy; getting the budget right; and advocacy campaigns that missed the mark. Full details available at http://www.prii.ie/. Course fees: PRII members €295, non-members €395. *** New *** Thursday 06 March Writing a winning proposal, presented by Una Mc Sorley This one day workshop will show you how to plan, structure and write proposals that get results. You will learn how to create the right document for the job and make your bid as persuasive as possible. By the end of the workshop, delegates will also understand fully the role of the pitch process an d will know what actions to consider before, during and after a proposal takes place. Full details available at http://www.prii.ie/. Course fees: PRII members €365, non-members €495. Thursday 13 March Understanding and building brand impact, presented by Brid Shinners Designed for PR and communications professionals who want to learn more about the ‘how to' of branding excellence, this half-day workshop explores how harnessing your brand has significant potential both to achieve corporate and campaign objectives to best effect, and to increase the overall value of your business. Full details available at http://www.prii.ie/. Course fees: PRII members €220, non-members €320. Breakfast Briefing: The PRII welcomes Sir Hugh Orde Thursday 10 April - 7.45am-9.00am The Davenport Hotel, Merrion Square, Dublin 2 Sir Hugh Orde was appointed to the post of Chief Constable of the Police Service of Northern Ireland (PSNI) in May 2002, following a distinguished career in London with the Metropolitan Police Service. Since then he has overseen what has been described by The Oversight Commissioner as ‘unparalleled' policing change and the PSNI is now deemed to be the most accountable police service in the world. In his quest to deliver a safer Northern Ireland, Sir Hugh has piloted a communications strategy centred on the principles of openness, transparency, engagement and conversation - a strategy that in early 2007 resulted in all the major political parties declaring their support for the North's policing and criminal justice system for the first time. It is therefore the Institute's honour to welcome Sir Hugh to Dublin where he will present, on Thursday 10 April, an overview of this strategy, focusing in particular on the work carried out by the PSNI at local community level. In addition, he will outline how the organisation has earned the trust of policy makers and built a healthy and respected relationship with the Police Ombudsman. Inevitably the PSNI remains a subject for debate but this event will demonstrate how its contribution to the changing landscape of Northern Ireland is beyond doubt.    To register for this breakfast briefing, which takes place at the Davenport Hotel in Dublin, e-mail info@prii.ie. The cost of attending is €40 for PRII members and €55 for non-members. Payment must be made in advance, preferably by credit or laser card. ************************************************************************************* Student corner Last call for Moving into PR! Are you planning to join us at the National Concert Hall on Saturday? If so, and if you haven't already registered with us, please do so before tomorrow evening as we need to confirm arrangements with our caterers. In the meantime, you'll find full details of the Careers Day on the home page at http://www.prii.ie/ if you'd like to refresh your memory of what the afternoon entails. We look forward to seeing you there! ************************************************************************************** Are you a PR consultancy or a sole trader? The Institute's revamped website will be launched shortly and it is currently our intention to publish a directory of agency and sole trader members on the site. Listings will be minimal - name, address and, where relevant, a senior company contact - to prevent unnecessary spam in particular. If you would NOT LIKE to be included in the directory please e-mail cyrilla@prii.ie.   Industry/PRCA News Mark Cahalane elected Chairman of the PRCA Mark Cahalane, Managing Director of Edelman, has been elected Chairman of the PRCA. Mark takes over the helm from Tim Kinsella, a director at MRPA KINMAN Communications, and will preside over the Association in 2008. Ann-Marie O'Sullivan, Managing Director, O'Sullivan PR, was re-elected to the Board and newly elected was Elevate Managing Director, Emma Kelly. The 2008 PRCA Board now comprises Mark, Emma, Ann-Marie, Tim, Roddy Guiney (WHPR), Ronnie Simpson (Simpson FTPR & PRCA Hon Treasurer), and Mary Crotty (Mary Crotty PR & PRCA Vice Chair). Eleanor Buckley joins the SFPA The Sea-Fisheries Protection Authority (SFPA) has announced the appointment of Eleanor Buckley as Communications Manager. Prior to joining the SFPA, Eleanor worked as a PR manager with H+A Marketing Group in Cork. She also managed corporate and consumer accounts for a number of years with PR agencies in Dublin including Murray Consultants, Elevate PR and Park Communications. Additionally, Eleanor worked on a number of chemical, manufacturing and consumer accounts for the Cork-based agency, O'Sullivan PR. Slattery Communications appoints James Wynne as Director of Sport James Wynne has been appointed as the new Director of Sport at Slattery Communications. James joined Slattery's in 2005 and has worked in the PR and communications industry for the past 10 years. Slattery Communications' specialist sports division was set up in 1995 by John Redmond, who is reducing his day to day involvement with the division but will continue to manage the communications affairs for a select number of his existing clients. Former EU Commissioner joins Fleishman-Hillard's international advisory board Fleishman-Hillard International Communications has announced that David Byrne, former European commissioner for health and consumer protection, former attorney general of Ireland and special envoy to the Geneva-based World Health Organization has been appointed to the firm's international advisory board. A barrister at law, David has also practiced before the Bar of Ireland and the European Court of Justice, and has also served as a member of the International Court of Arbitration in Paris. He is currently Chancellor of Dublin City University. New faces at Hill & Knowlton Hill & Knowlton has announced the appointment of Orlaith Finnegan as Account Manager. Orlaith joins H&K's Corporate and Technology Practice with more than four years combined agency and in-house experience. The company has also appointed Margaret Jenkins as Account Executive. Margaret has a degree in marketing from GMIT and a postgraduate PRII Diploma in Public Relations from the Fitzwilliam Institute. Lisa Dennehy appointed Account Executive at Upfront PR A graduate of public relations and advertising, Lisa Dennehy has been appointed Account Executive at Kerry's leading PR and event management consultancy, Upfront PR. Since its foundation in 1995, Upfront PR has worked with clients throughout Munster, who operate in many sectors including tourism, travel, hospitality, retailing, technology, fashion, beauty, health, music, art, property and media. Bespoke Communications kick starts 2008 with new client wins Bespoke Communications has added several new clients to its existing client portfolio. They include Volvic Water, http://www.irishgradjobs.ie/, Ivan's Oyster Bar & Grill and Beshoff's The Market. NLA agrees to drop retrospective fees for PRII/PRCA members The Newspaper Licensing Agency (NLA) manages the rights to all digital copying of UK newspaper titles - all other forms of copying in Ireland being licensed directly by Newspaper Licensing Ireland.  Following jo int PRCA / PRII discussion with NLA, agreement has been reached whereby members of either association who apply for a NLA licence after today and who subscribe by 01 April 2008 will not be asked to pay retrospective fees for periods of past digital copying (NLA are entitled to collect for up to six years of past copying). Members wishing to arrange licence cover may contact the NLA directly on (0044) 1892 525 273. Please inform the NLA that you are a PRII and/or PRCA member. If you are already in dialogue with the NLA they will honour the offer as outlined above. Please go to   http://www.nla.co.uk/index.php?option=com_content&task=view&id=7&Itemid=8 for details of the NLA Republic of Ireland tariff and application form. If you need further clarification on this matter, please contact us on (01) 661 8004. Inaugural PR Ball - a celebration of PR professionals and friends Taking place at the Shelbourne Hotel on 10 April, Ireland's first PR Ball - The Circle Ball - is a celebration of our own industry, which is often overlooked as we are too busy organising events for others! Organised by past students of the DIT Masters in Public Relations, the proceeds of the Ball will go to children's charity Cradle, Brendan O Connor will MC the event, and 80s tribute band Spring Break will provide the entertainment on the night. The Ball is fully supported by the PRII and tickets cost €150 each. Please feel free to circulate this invite to your friends in PR, and for ticket reservations and queries please e-mail thecircleball@gmail.com or contact one of the committee members below: Alan Rafferty, Helen O'Brien Management - 087 762 0827 Ali O Riordan, Sunday Independent - 086 363 5248 Sarah Williams, Murray Consultants - 086 843 3702 Caroline Somers, UCD - 086 869 2992 Dee McGrath, Direction@JWT - 087 638 6532 Claire Sexton, DIT - 086 860 0044 Jane Cregan, Iarnród Éireann - 086 853 1098 Job Opportunities Public Relations and Marketing Officer, Ladies Gaelic Football Association Location: Croke Park, Dublin The Ladies Gaelic Football Association (Association), founded in 1974, has over 115,000 registered members in Ireland. The game is played in countries across the world. Five provincial councils covering Ireland and Britain are responsible for running championships and competitions in their provinces.  To continue its development as one of the largest, fastest growing, active and dynamic sports in Ireland, the Association is looking to fill the position of public relations and marketing officer, based in Croke Park in Dublin. Reporting to the chief executive you will be responsible for: The development and implementation of a public relations strategy covering all major events held by the Association The development and implementation of a marketing plan for the Association Liaising with the media and using a variety of public relations and marketing strategies and tools to raise and maintain the strong public profile of the Association. Successful candidates will have: Diploma or degree in public relations, marketing or event management Ideally two to three years' public relations or marketing experience gained either in-house or in an agency role, with exposure to sports related or leisure/recreational industry Possess a high degree of initiative Good interpersonal skills with the ability to build effective internal and external relationsh ips with a variety of people The ability to work both individually and as part of a team with demonstrable experience of organising events Interest/experience of web management Ideally have a knowledge or interest in the sport. To apply, please forward your CV to Helen O'Rourke, CEO, Ladies Gaelic Football Association, Level 6, Cusack Stand, Croke Park, Dublin 3. Tel: (01) 836 3156. E-mail: info@ladiesgaelic.ie. CVs must be received by the Association not later than 4pm on Friday 14 March. Late applications will not be accepted.  Account Executive - Consumer, Wilson Hartnell Public Relations Location: Dublin 2 WHPR is seeking an exceptional and highly motivated account executive to join their consumer team to work on an exciting portfolio of accounts, which includes FMCG brands in the food and drink area. The candidate will be a graduate with a minimum of one year's PR agency experience.  The individual will be a team player with excellent writing, media relations, organisational skills and an ability to work effectively under pressure. The role offers a progressive career opportunity in a leading PR agency. Package commensurate with experience. Please reply in strict confidence to Alison MacDonald - alison.macdonald@ogilvy.com - (01 - 669 0030) by Monday 03 March 2008. Senior Account Executive/Consultant, ReputationInc Location: Dublin 2 ReputationInc is a leading independent and international consultancy specialising in reputation management. With offices in Dublin, London and Dubai, ReputationInc provides strategic advice to a growing number of local and international clients who understand the importance of effective reputation management. Our clients span financial services, investment management, FMCG, property investment, professional services, healthcare, capital markets, state enterprises, regulatory bodies and industry organisations. Due to the continued expansion of our Dublin business we are seeking a number of experienced senior account executives to join our team. The successful candidates will be highly motivated and have at least three years experience in corporate communications or similar relevant experience. Applicants should have strong writing and communication skills, solid experience in media relations and the ability to think strategically. The candidates will also be enthused by working closely with other members of a highly experienced consulting team. If you have an interest in corporate reputation management and would like to join our expanding team please send your CV, in strictest confidence, to Cormac Bradley by e-mail to cbradley@reputation-inc.com or post it to ReputationInc, 23 Earlsfort Terrace, Dublin 2. Closing date for applications is 5pm, Wednesday 05 March 2008. Clerical Officer - Communications and Screening Promotion, Grade IV, The National Cancer Screening Service (Ref CA/CO/Feb08) Location: Dublin 1 The National Cancer Screening Service (NCSS), which encompasses BreastCheck - The National Breast Screening Programme - and The Irish Cervical Screening Programme is currently recruiting and invites applications for the following post: Located at NCSS Central Office, Dublin 1, the main purpose of this role is to provide administrative support to the communications activities and screening/health promotion work across the organisation. This is an administrative role that will require flexibility, multi-tasking, energy and attention to detail. The ideal candidate will have: Leaving Certificate o r equivalent Strong organisation, administrative and customer service skills A minimum of three years experience in a busy office environment Ideally, experience in a healthcare and /or a communications /marketing environment Computer literacy in Word, Excel, PowerPoint and Access. Salary range: €28,384 - €40,603 (excluding LSI's), Grade IV pay scale of the Department of Health & Children. Job descriptions and further details are available from Ciaran McNamee or Pauline McGloin on (01) 865 9334 / 302. To apply, please send an up-to-date CV with covering letter, quoting the reference number above to: Human Resources Department, King's Inns House, 200 Parnell Street, Dublin 1, or by e-mail to human.resources@cancerscreening.ie. Closing date for applications is 4pm on Thursday 28 February 2008. The National Cancer Screening Service is an equal opportunities employer. Events Director, PLATINUM ONE Location: Sandyford, Dublin 18 Background PLATINUM ONE (Ireland) Ltd is a leading sponsorship and event management agency. PLATINUM ONE (Ireland) Ltd is part of the PLATINUM ONE group, with other offices located in Spain and the UK. The company is involved in sponsorship and marketing consultancy, as well as event management and promotion. Head office is in Dublin, Ireland, where PLATINUM ONE is the market leader in its field, providing services to blue chip corporate clients. The PLATINUM ONE group is at an exciting stage of its evolution, in the transition from single to multi markets operations, while consolidating its product offering. This position reports to the CEO, based in Dublin. Job description We are looking for an events director to join an already existing experienced and enthusiastic team. You will expand the business and play a key role in the further development of the company's portfolio, while also aiding in the consolidation of the company's offering. You will work with the existing client base overseas, while bringing with you an extensive network of contacts in the private and public sectors at home. This position would suit an ambitious driven individual with a minimum of eight years agency experience in marketing and/or event management. A proven track record of building relationships, pitching for and winning business in both public and private sector, is essential.  From a PR or events management background, you will have a strong understanding of the marketing mix, and how an event fits together with other elements of the marketing mix to form an integrated marketing programme. You will be comfortable pitching for business with your colleagues from the sports and sponsorship team, and developing sophisticated and brand-aware client programmes together with them, in order to achieve challenging profit and market penetration targets.  This position will take responsibility for the profitable development and growth of the PLATINUM ONE events business in the Irish market through sales management, client relationship management, event execution and product development. In addition to contributing to the overall strategic development plan for event management, you will determine new market and client development opportunities as well as executing exceptional events for key clients, from small events right through to major product launches and conferences. You will use your ability to conduct business in other European languages to specifically deliver on targets within those geographic areas. You will use your interpersonal skills and seniority to continue to pull together the PLATINUM ONE teams from across their geographic and product areas, and you will work together with your colleagues from different markets and teams. You will have line management responsibilit y for an existing team, with two account managers reporting into you, and will sit on the management board. This outstanding career opportunity will attract business development managers with a proven record of personal innovation and creativity. The person   Minimum eight years industry experience Min 2:1 BA (Marketing) or related degree Possesses thorough understanding and knowledge of the dynamics of the events marketplace (incl. sports and music events, corporate meetings, incentive) Excellent marketing communications knowledge and deep understanding of how brand and corporate values influence the execution of PR, events and sponsorship strategies Strong market development skills Is a confident pitch winner Has an innovative and creative approach to achieving objectives  Is a natural team player, capable of inspiring confidence in both clients and their team Leads the strategic vision for each client Proven project management skills Exceptional communication and interpersonal skills, as well as exceptional attention to detail gained from executing world class events Exhibits sound commercial judgment Language fluency important, specifically Spanish or French. The package Salary commensurate according to experience Group pension plan Performance related bonus based on agreed KPI's (individual, team, and group) Mobile phone Company laptop Management training program Interested candidates should submit a curriculum and covering letter no later than Friday 29 February 2008 to Chief Executive, PLATINUM ONE, The Courtyard, Carmenhall Road, Sandyford, Dublin 18, or e-mail mbuckley@platinumone.ie. Account Manager and Account Executive, Life Communications   Life Communications is expanding and we require an account manager for our Dublin office and an account executive in Belfast.   You will be joining a well-established, award winning boutique agency dedicated to the highest quality of client service and to delivering measurable results.   We work on all-island campaigns for great brands and are recognised North and South for our excellence in consumer PR and sponsorship.   More details on http://www.lifecomms.com/.   Account Manager, Dublin   You will have a recognised PR qualification and minimum four to five years' experience in a consumer PR environment. Excellent press contacts, stand out ideas and creativity are a must. Experience of managing large budgets is essential. You will be working on some of Ireland's leading consumer brands and handling an enviable portfolio of clients including those in the food and drink and lifestyle sectors.   Salary package: €50,000.   Account Executive, Belfast   You will have a recognised PR qualification and at least a year's experience in an agency or in-house PR environment. Top class organisational skills, excellent writing ability, the highest level communication and interpersonal skills combined with a great attitude and desire to progress quickly will be the selection criteria. The role is Belfast based for at least one year.   Salary package: €30,000.   Please send CVs or queries in confidence to darlene@lifecomms.co.uk by 07 March 2008. Brand & PR Manager, Pigsback.com Loca tion: Citywest, Dublin 24 The challenge: Do you relish the idea of working for one of Ireland's top online marketing companies? Are you currently working in a brand & PR position either ready to make that next step, or have bundles of passion and creativity that you want to apply and really make a difference? If so, the brand & PR manager position at Pigsback.com could be for you.   We are looking for an innovative thinker with a passion for creative brand and PR campaigns that will keep the Pigsback.com brand front of mind with our consumers and get us some great media coverage!  The ideal candidate will be a business or marketing/PR graduate with three to four years relevant experience gained either in agency or with a well known brand(s) in-house. Pigsback.com: We are one of the fastest growing online businesses in Ireland, with over 220,000 members and over 300 client brands including Diageo, Nestle, Coca-Cola, Vodafone and Kellogg's, to name but a few. With a team of over 50 staff in Dublin and offices in London and Canada, we offer a fun and creative working environment, a strong sense of team spirit and great career opportunities for the right candidate. The company has an excellent reputation of rewarding success regardless of age and experience, as well as offering the opportunity to work in our overseas offices. Your key role responsibilities will include: Planning and implementing all marketing and PR activity for the company - delivering all campaigns to the highest standards Producing detailed quarterly marketing and PR plans outlining key campaigns with deliverables/timeline/budget Managing the marketing and PR budget to ensure all work is carried out to budget - with regular consultation with the finance department Monitoring for issues and opportunities in the media/online industry Building the Pigsback.com corporate profile in the business/trade arena - identifying and capitalising on possible media/speaker and awards opportunities Managing the Pigsback.com press office ensuring all media calls are answered promptly and actioned appropriately; all press cuttings are monitored and circulated and relevant news updates are emailed daily Managing and building relationships with key media contacts to drive press coverage Drafting and overseeing all company media communications (press releases, press statements, issue specific Q&As, features and speeches etc) Managing the company's press office line out of hours, providing 24-hour support for media enquiries Managing the press office section of the website ensuring all new press releases/latest communications are uploaded Overseeing and managing agencies (PR/advertising/media buying and creative), driving and motivating all teams to provide the best results Co-ordinating and managing company events including press launches, photo shoots, press trips and corporate hospitality Managing company merchandise - placing orders/maintaining stock levels/distributing amongst the sales teams and company as a whole Managing the Pigsback.com rewards section of the site - sourcing rewards and managing stock levels Liaising closely with the Pigsback.com comms, customer service and sales teams to integrate all marketing and PR activity with the business Operational experience/relevant skills: Degree educated in a relevant business/marketing/PR discipline Minimum of two to three years' marketing and PR experience Experience of managing and working with agencies (PR, advertising, media buying and design) Budget management experience Knowledge of the Irish media landscape and strong media contacts Experience in driving high volume media coverage Excellent communication, presentation and socia l skills Ability to write creative briefs, press releases, features etc Event management/promotions experience Technically proficient in MS Office and the internet Ability to work on your own initiative/highly motivated Personal characteristics: Ambitious and competitive Hard working but fun-loving Good at building relationships Can-do, positive attitude, team player Creative thinker Package: Salary + 10% bonus Out of pocket expenses Prospect of purchasing share options (after one year) Opportunity to work from home when necessary A young and vibrant working environment Company away-days several times a year To apply for this job, e-mail Aoife Hennessy, HR Manager, at ahennessy@pigsback.com. Communications Assistant, Bank of Ireland Location: Baggot Street, Dublin 2 Reporting to: Head of Communications   Background to role: The consumer communications team is responsible for developing and implementing all retail consumer communications strategies and programmes and works closely with all retail business divisions to achieve effective and lasting impact in terms of consumer PR. The consumer communications assistant will play an active role in ensuring key campaign objectives are met and in the implementation and evaluation of campaigns. Main responsibilities: Main responsibility will be to assist the team in the day-to-day management and execution of consumer campaigns. A key responsibility of this role is the management of media monitoring services for the team including: - Management of relationship with media monitor providers - Daily monitoring of media - Compiling media reports and weekly updates - Preparation of evaluation reports with media monitors - Setting up and managing of weekly retail review - Co-ordination, implementation and evaluation of regional consumer campaigns - Event co-ordination and ideas generation - Media database management - Monitoring of competitor and industry activities The role will also involve administrative work including the processing of invoices and organisation of PR documents, presentations and proposals. Key requirements: - Computer literate in all Microsoft packages - Strong organisational and communication skills - Excellent writing skills and attention to detail - Good understanding of the Irish banking landscape - Creativity and a passion for consumer communications - Good understanding of personal finance consumer, trade and regional media. Skills/competencies: - Communication skills (fluent spoken and written English required) - Planning and organising - excellent organisational and time management skills - Resilience - ability to work under pressure and to meet tight deadlines - Team focus - ability to prioritise work effectively and as part of a team - Customer service orientated - strong interpersonal skills, with a strong commitment to delivering excellent customer service - Accuracy and attention to detail. Remuneration: €27,000+ benefits Additional information: Minimum educational qualifications - 5 Ds in the Ordinary Level Leaving Cert or equivalent permanent, full time position. Application details: To apply for this position, e-mail David Murray at the Central Recruitment Unit at david.murray@boimail.com. Closing date for receipt of applications is 22 February 2008. &n bsp;   Bank of Ireland is an equal opportunities employer. Fundraising & Events Manager, Fundraising Office, Temple Street Children's University Hospital Location: Dublin 1 Duties and responsibilities: Managing events as per existing calendar of internal events Planning and organising new events for the coming year Preparation of project timelines, budgets (income and expenditure) Provision of weekly report to general manager and chief executive Responsible for obtaining all Garda and relevant permits for events Ensuring that all fundraising events comply with fundraising guidelines and procedures (audit requirement) Securing corporate partnership/ sponsorship for events/ campaigns where appropriate Mentoring existing fundraising and events staff Liaising with PR and communications manager with regard to PR/media relations on all events. Required experience: Proven extensive experience in all areas of event management, from planning and budget control to sponsorship and the delivery of the final result Ability to create a unique event concept and build awareness and support of same The ability to think strategically and to learn quickly Excellent PR and communications skills First rate written and oral presentation skills The ability to work under pressure and to deadline Excellent people management skills.  Please send CVs in absolute confidence to Denise Fitzgerald, Chief Executive, The Fundraising Office, Temple Street Children's University Hospital - denise.fitzgerald@cuh.ie - or call (01) 878 4344 for further information.  Deadline for applications is Friday 22 February 2008. Account Executive, Mary Murphy Associates Location: Sandycove, Co. Dublin Due to recent new contract wins, leading environmental and public sector PR specialists, Mary Murphy Associates, wishes to recruit an account executive with at least two years experience in corporate PR. The successful applicant must have excellent writing and interpersonal skills and be highly motivated with plenty of initiative and energy. For further details contact Neasa Kane, Director, at 087-232 0038 or e-mail neasa@marymurphypr.com. UK & International News Whistleblowing website vows to defy gag Wikileaks, a website claiming to reveal corporate and governmental fraud has vowed to defy closure attempts. http://www.guardian.co.uk/technology/2008/feb/19/news.usa Accounting for good people Surprising as it might seem, the Big Four accountancy firms have lots to teach other companies about managing talented people. http://www.economist.com/business/displaystory.cfm?story_id=9507322 Best regards, Cyrilla Costello Marketing Manager Public Relations Institute of Ireland. 78 Merrion Square, Dublin 2. Tel: (01) 661 8004. Fax: (01) 676 4562. Registered number: 104919.